I have no idea if other countries have done this, but in the UK we have had the Olympic Torch doing a relay around the country. It has brought out the people of the areas it has passed through to support the idea.
I missed it in Hythe last week as I have to work and can't be hanging about the street for a few hours on a weekday. So when it comes to a street right outside where I work I thought "Hell yes" I'd be there.
Today we have been told of the road closures in the area. The parking at the back of our building will be closed as the road will be closed from about 7am. So I checked about the other building that we moved from a few weeks back. The torch will pass right in front of there. All front facing offices and meeting rooms are booked well in advance! But, if I arrive way before it is due the road will be open as the police have a rolling roadblock approach that is about ten minutes ahead of the torch. Or rather ahead of the procession of sponsors vehicles.
So. get up early and ride in?